Custom banners are a way to express a whole lot in a few words, pictures or symbols. Through the centuries, they have been used to represent kings, queens, dignitaries and politicians. In business, custom banners are used to advertise products and services that companies sell in addition to displaying their contact information.
Instructions
Questions You Need to Ask
1. Ask yourself some questions before you begin to design the banner. Who are you designing it for? What will be displayed on the banner? Why do she need the banner? What will the banner say? What colors does she want the banner to have? All of these factors must be considered when designing something for someone. You want to make sure you give her exactly what she is seeking , and asking these types of questions will ensure satisfaction.
2. Brainstorm ideas for the design of the banner. Sketch your ideas out on some sketch paper. Most likely, the banner will have a central theme or motif. Say that you are designing a banner for a person that is campaigning for a particular office. Things that you definitely would want to include on the banner are the campaigner's name; the year in which he is running; his slogan or logo, if he has one; and maybe underneath all of that, you might want to put who he is supported by. However, consult with the campaigner first to see if he would want something like that on his banner. Furthermore, you also want to put what political party he is running for or what office he trying to get re-elected into.
3. Choose your colors wisely. Color is everything, and the choice of colors that you choose to incorporate within the design of your banner will make or break it. You have to learn which colors work well together and which colors do not. One thing to remember is that when it comes to colors working together, nothing works better than black and white. However, in some cases, using black and white might not be the most feasible choice to consider.
If you are designing a custom banner for an aspiring or established politician, it is always a good idea to incorporate red, white and blue into your design. Not only do these colors work well together visually, they inspire a sense of patriotism in the viewers of the banner. Red, white and blue reminds people of the American flag.
Designing a banner for a child care center would be different. In this case, many bright and bold colors are best. Don't be afraid to experiment with a wide range and variety of colors. Use such colors to attract children as well as parents.
4. Incorporate pictures and symbols. Use clip art to communicate the message of the banner even further. Designing a banner for a business would be a perfect scenario to utilize clip art. In the child care center custom banner example, you may want to place some images of blocks or children playing with balls or stuffed animals on your banner. These pictures will serve as powerful symbols implying that this is a child-safe haven and a place where children are welcome.
5. Choose text. The type of text that you use is important as well. If you want to communicate boldness and strength, use text that is strong, bold and solid, such as Times New Roman or other thick, strong-looking letters. To communicate elegance, a fancy script type of text may be used. Bold, bubble letters can be used to communicate playfulness or excitement. Experiment with the text more in the brainstorming stage and show some samples to the person you are designing for.
